Do you own a website and are eagerly waiting for it to get ranked on Google? There are certain things which are must-check for your website if you wish to see it ranking on the top. If any particular element is missing, you might see a noteworthy change in rankings. Check them in detail here, find if any of them is untapped for your website and implement those missing pieces and see the difference.
1. Poor or no On-page optimization
On-page optimization plays an important role in ranking your e-commerce website. So make sure all pages of each category are optimized well. Check Meta title tag, Meta description tag, Meta keywords, Image ALT tag. If you don’t have any idea about SEO, you can contact one of the best SEO Company in Surat, Gujarat, India because if the on-page is not proper off-page activities won’t works and results won’t improve.
While you optimize the Meta title and description, try to create impressive title description and maintain the character limit because if you exceed the limit, the Search engine won’t display the rest of the text.
2. Missing Product details
Now a day’s people prefer to buy online rather than going to the mall because of their busy schedule but if your products don’t have a proper description or description is missing, visitors won’t buy that particular product even if they like it so much because they don’t get the details about products feature and specifications.
Customers choose Product with attractive descriptions over no description.
Try to highlight the benefits or specialty of product to increase sale. Because Google loves a site which is loved by users the most and it will increase the chances of better rankings.
Product description should be unique and more than 150 characters.
Add 3 images of product in different angle.
3. SSL certification
SSL certification is must nowadays because it protects the user’s confidential data during an online purchase. SSL certification will change ‘HTTP’ to ‘https’ by providing a secure connection.
SSL is important ranking factor in SEO and if it is not installed, browser will show a warning to users that “This site is not safe to browse”
4. Page Loading Time
Use Page Speed Insight tool to check the page speed of your website. You just have to enter the URL of your website and submit it rest will be done automatically and you will get the full report and the areas where you need to do changes with the list. You can go for custom web application development to optimize your site as per google guidelines.
Investing with one of the Best SEO Company in Surat, India is a cool idea for sure but if you have double checked the website on your end, your expected results will not cause much delay. Looking forward to handing over your website to an expert SEO Company? We can help! Consult SEO experts now.